It's not as much as the R2 390 that the average online dater spends in the United States every year, but then our numbers don't compare with Europe and the US, where online dating is the norm rather than the exception.
According to Statistic Brain, research provider to publications such as the , a company that provides the technology to over 11 000 dating sites worldwide, says the industry estimates for South Africa sit at about R90-million, in comparison with R2.5-billion for the United Kingdom and R11.1-billion for the US.
South Africa has over 1 000 dating sites So you might be surprised to learn that there are more than 1 000 straight and gay sites operating in South Africa with names like e and operates a number of custom-branded platforms such as Fair Lady Flirt or Cosmopolitan Dating, puts their active users at around one million.
Suddenly the chances of a jilted lover, ex-boss or old school friend seeing your profile become almost as good as meeting someone you might one day want to introduce to your Facebook friends. That's why, when those first messages started rolling in for surfyogi, 12 in the first 24 hours to be exact, I had a sudden attack of the vulnerabilities.
Using a "matching algorithm" to determine compatibility Pete decided to start the conversation with a disclaimer: "Before you read any further.
I know that we are not 100% compatable [sic] but I just needed to say the following to you." The "following" was a long metaphor that found the most unusual ways to compare surfyogi with an angelic being – from the high school standard, "I thought angels only excist [sic] in heaven", to the saccharine, "hell the men in your town must either be blind or gay to look past a beautifil [sic] smile and angel face like yours." Hell, I wanted to tell Pete that our compatibility pretty much ended with his misspelling "compatable" but instead I let him work out what the site's "matching algorithm" took only seconds to calculate – that we were never going to live happily ever after.
Surfing photos show physical ability and put you in a bikini, in Europe or at least Durban (this also shows you travel).
In hindsight, surfyogi might have thrown in a few more "sensitive" photos, pictures of her playing games with cute children or engaging with animals and nature, all firm favourites on the online dating circuit.
You don't have to pick up the slack for someone else. He's your Pete, eager to flatter with his angel talk. Not surprisingly, I was a 100% match for Pete, which means that he has no filters.In my case my avatar was "surfyogi", the adventurous free spirit who is "already in love with life but open to new possibilities". Well travelled and adventurous, surfyogi is a thirtysomething girl who knows what she wants – "I like a passionate, adventurous man who has a great sense of humour" – but keeps herself open to new possibilities – "I am not sure I have an ideal man.The men in my life keep on surprising and challenging me, and I like to keep it that way." Creating a profile And just in case she gets pigeonholed as a jock looking for her iron man, she throws in a piece of prose to hopefully capture a few creative souls.With over 27000 houses delivered to date – currently at a rate of 3000 houses per year – Cosmopolitan Projects consistently achieves its goal of ensuring that individuals improve their lifestyle and well-being through home ownership.For over 20 years, the Cosmopolitan Projects and Central Developments Property Group has applied a hands-on approach and sound business principles in developing property in niche areas for an excellent return on investment.It's akin to someone posting excerpts of your diary on Facebook only to hope you at least get some "likes". The South African online dating industry is much smaller than its international counterparts. Most sites operate on a "freemium" basis, making it free for members to sign up and browse profiles until they want to contact and message someone, in which case a paid subscription comes into play.